I think that facebook and instagram to strengthen relationships. Building trust means seeing what is actually happening in the school. Parents can get a window into what's happening at the school like a little trailer, so they can see what's happening in the classroom. What if parents had access to vide announcements. I think when you have a better understanding of what's going on and you see it for yourself, then there is more trust in the environment and the school. As a counselor, I mediate issues between parents and teachers and my role is to make the relationship smoother. If I could leverage a video or social media to connect people, why not!