Nearly 20 years ago I was in my first school that had adopted the Character Counts program. With character discussed at regular intervals and students reminded about the "pillars of character," frequently, I know that my students , at a minimum, were exposed to what it means to be a person of good character. It didn't mean that they practiced this after they left the school building. But I really liked the program. Here is a critique of Character Counts from Augusta State University that you can read for yourself as you explore options for teaching character. The CC website does have links to activities (in their Free Resources Tab) that I have used with my students. I have not heard direct complaints with Character Counts but I do know of schools that have moved on from it and I'm not sure what their reasoning was - lack of interest? Cost? Time? All of the above? Take a few minutes and look at it yourself and make your own decision about it. If nothing else find one of the activities and make it your own. Pick one and commit to it for this coming school year.